Official Word:

Kia Motors America (KMA) today provided the perfect rolling soundtrack to Las Vegas' never-ending light show as the 2013 Specialty Equipment Market Association (SEMA) Show opened with five music-inspired all-new 2014 Soul urban passenger vehicles, collectively making their presence known with a display worthy of the best Las Vegas nightclub parties. The five sound-blasting creations feature music-themed builds including a DJ Booth Soul, an "Amped" Soul, the museum-like Music Memorabilia Soul, a Soul inspired by NBC's...Read.