Reviews
2010 Toyota Prius
The Prius set the standard by which all hybrid cars are judged. For 2010, Toyota's pioneering vehicle improves its already impressive fuel economy, and adds the latest safety technology.
Press Releases
Special Edition Prius Takes on a New Persona for 2015
The best-selling hybrid in America is taking style to a new level. The 2015 Prius Persona Series Special Edition is tailored with elegant exterior and interior touches that make it unique. The special edition model will begin arriving in dealerships in September. The Prius Persona Series Special Edition model adds exterior changes and equipment to a Prius Three to create a distinct visual package. Persona Series includes 17-inch alloy wheels with a premium dark metallic finish....
2012 Toyota Prius, America's Best-Selling Hybrid, Adds Revised Styling and Advanced Infotainment Features
The Toyota Prius, the best-selling hybrid vehicle in America and the world, offers advanced new infotainment systems for 2012, including the Entune suite of connectivity features. A new PLUS Performance accessory appearance and handling package introduced in late 2011 continues for 2012. The Toyota Prius continues to lead the market for hybrid automobiles that it started 15 years ago. With its 50-MPG fuel economy rating, Prius is the most fuel-efficient gas-powered passenger car available in the...
Toyota Introduces 2012 Prius Plug-in Hybrid
Toyota, the world leader in hybrid passenger cars and SUVs, introduced the Prius Plug-in Hybrid at the annual Green Drive Expo here today, as the newest member of the Prius Family. Joining the popular third-generation Prius Liftback and the new Prius v, the new Prius Plug-in combines the benefits of the standard Prius model's hybrid vehicle operation with extended electric vehicle (EV) driving and more affordable pricing than pure electric or range-extender type vehicles. The 2012...
Third Generation Toyota Prius is World's Best-Selling Hybrid
The Toyota Prius continues to lead the market for hybrid automobiles that it started over a decade ago. With its 50-MPG fuel economy rating, Prius is the most fuel-efficient passenger car available in the U.S. today. Prius offers its stellar fuel economy in a versatile five-passenger package that is recognized as a midsize car by the EPA. Toyota has sold 880 thousand Prius models in the U.S. since 2000. The third-generation Prius was all-new for the...
All-New Third Generation Toyota Prius Raises the Bar for Hybrid Vehicles - Again
Introduced in spring 2009, the all-new 2010 Toyota Prius has once again set new standards for innovative hybrid design and technology, raising its level of convenience features and performance to new heights, including a combined EPA estimated fuel efficiency rating of 50 miles per gallon. Credited with establishing hybrid technology as a foundation for future vehicles, the three generations of the Prius model have delivered superior fuel economy and ultra-low emissions for more than 1.3 million...
Toyota Reveals All-New Prius
Toyota Motor Sales (TMS), U.S.A., Inc., unveiled the all-new 50-mile-per gallon rated third-generation Prius hybrid vehicle today at the 2009 North American International Auto show. Celebrated as the benchmark for cars of the future, the Prius has delivered superior fuel economy and ultra-low emissions to more than one million owners worldwide for more than 10 years. The midsize third-generation 2010 Prius will offer even better mileage ratings, enhanced performance, and innovative design features. It will be...