Press Releases

VOLKSWAGEN REVISITS FAN FAVORITE WITH THE LAUNCH OF THE 2016 BEETLE DENIM

Volkswagen of America Inc. announced today the launch of the special edition 2016 Beetle Denim. Paying homage to the 1970s Jeans Bug, the vehicle revives the rich heritage of the Beetle brand, offering fans a modern take on this classic model. As a special edition vehicle, exclusive design elements have been added to the 2,000 production units. The 2016 Beetle Denim is offered in two exterior color options-Pure White or Stonewashed Blue. The production run will...

2016 BEETLE DUNE BROADENS THE BEETLE LINEUP WITH NEW DESIGN AND PREMIUM FEATURES

Volkswagen of America, Inc. today announced the production version of the 2016 Beetle Dune, which will go on sale early next year. Inspired by classic Baja Bugs, the vehicle will enter the Beetle family as a new trim, offering a rugged addition to the rest of the model lineup. "The new Dune successfully captures the iconic spirit of Baja Beetles, with a more rugged feel and amenities never before offered on the third-generation Beetle," said Joerg...

2016 VOLKSWAGEN BEETLE CONVERTIBLE: EVERYDAY DROP-TOP FUN FOR FOUR

The Beetle has been one of the most popular open-top cars ever built since the type 15 Convertible debuted in 1949, with more than 500,000 examples being built between its release and the current car, which went on sale in 2012 as a 2013 model. Each iteration has reinforced the Beetle's iconic design and inspired a whole new generation of buyers. Driver Assistance technology also takes a step forward, with all Beetle models adding Automatic Post-Collision...

2015 VOLKSWAGEN BEETLE CONVERTIBLE: EVERYDAY DROP-TOP FUN FOR FOUR

Since it first went on sale in December 2012 as a 2013 model, the third-generation Beetle Convertible has been a success story for Volkswagen. The sportiest and most dynamic version of the iconic softtop seen so far has quickly become one of the best-selling convertibles in the U.S. For 2015, the Beetle range receives a modest number of enhancements. A new, limited-edition trim-Classic-joins the lineup, offering unique seat fabric, RNS 315 navigation, and a six-speed automatic...

2014 Beetle Convertible Press Kit

The Beetle Convertible has been an instant success for Volkswagen since it went on sale in December 2012 as a 2013 model. The sportiest and most dynamic version of the iconic softtop seen so far has quickly become one of the best-selling convertibles in the U.S. For 2014, the Beetle range receives a number of enhancements. The base Beetle's 2.5-liter engine will be phased out later in the 2014 model year and replaced by a new,...

VOLKSWAGEN INTRODUCES PERFORMANCE INSPIRED R-LINE(R) TRIM ON BEETLE CONVERTIBLE

Volkswagen of America, Inc. announced today at the 2013 Chicago Auto Show that it will offer the R-Line trim on another model for the U.S. market. Joining the CC R-Line, Beetle R-Line coupe, and the recently introduced Tiguan R-Line and Touareg R-Line, the Beetle Convertible R-Line will be added to the Volkswagen line-up for model year 2014. Augmenting the Beetle Convertible Turbo's impressive list of standard equipment, the Beetle Convertible R-Line adds performance-inspired exterior and interior...

2013 VOLKSWAGEN BEETLE CONVERTIBLE: PRACTICAL FUN FOR FOUR

The latest Beetle has been an instant success for Volkswagen since it went on sale in September 2011 as a 2012 model. And that success will continue with the introduction of the Beetle Convertible, the sportiest and most dynamic version of the iconic softtop seen so far. Ever since the type 15 Convertible from 1949, the Beetle has been one of the most popular open-top cars built. More than 330,000 examples of the first Beetle Convertible...

VOLKSWAGEN UNVEILS THE NEW BEETLE CONVERTIBLE

Today, Volkswagen unveils the latest Beetle Convertible, the third-generation of the iconic VW ragtop. Like its predecessors-the type 15 from 1949 and the 2003 New Beetle Convertible-the curvaceous convertible offers the perfect combination of practicality and fun for four. In creating the latest version of the Beetle Convertible, Volkswagen has reinterpreted the Beetle Convertible's timeless design with a sportier and more dynamic silhouette, just as it did with the latest Beetle coupe. The combination of a...